My Adventures in Marketing: The Autobiography of Philip Kotler. And Prosper in the World's High Growth Cities. Kotler, Philip and Milton Kotler. This is the 12th edition of 'Marketing Management' which preserves the strengths of previous edit. The Philip Kotler's marketing management book is the only book of my syllabus that. Jun 11, 2014 Vanessa Cabrera marked it as to-read.
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Marketing has changed forever—this is what comes next Marketing 4.0: Moving from Traditional ...